428. The Power of Authentic Leadership and How to 50% Rule it

00:00

Step into the world of real, unapologetic leadership with Lesley and Brad in this powerful recap episode. They revisit key insights from Erin Hatzikostas, author of You Do You(ish) and The 50% Rule. Learn about Erin’s unique approach to authenticity, the impact of small experiments, and how to break free from overwhelm, one intentional action at time.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co.

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In this episode you will learn about:

How to be an authentic leader through small, tangible experiments.
The power 50% rule and why it encourages intentional progress.
The dangers of pioneer paralysis and how to overcome perfection pain.
Brad’s overcoming cold plunge hesitation through consistency.
The importance of intent in authentic leadership and decision-making.

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Episode Transcript:

Brad Crowell 0:00

When you give yourself permission to not do 100% but to start at 50% it doesn't seem so overwhelming.

Lesley Logan 0:09

Yeah.

Lesley Logan 0:11

Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started.

Lesley Logan 0:52

Welcome back to the Be It Till You See It interview recap where my co-host in life, Brad, and I

are going to dig into the authentic convo I had with Erin Hatzikostas in our last episode. If you haven't yet listened to that one, you want to go listen to that one, because it's fucking great. She's amazing. She's a force to be reckoned with. And her book is out this week, guys.

Brad Crowell 1:11

Her book is out this week.

Lesley Logan 1:13

All right, so today is Thursday, October 3rd 2024 and guess what day it is, you guys?

Brad Crowell 1:20

I know.

Lesley Logan 1:20

It's our anniversary day. About this day.

Brad Crowell 1:26

About this day.

Lesley Logan 1:27

Nine years ago, today, bless you, August.

Brad Crowell 1:28

Why, you don't like our anniversary?

Lesley Logan 1:31

Yeah, he does not. Nine years ago today, Brad and I got married in a hardware store on La Brea. And let me tell you that was a be it till you see it wedding. We really worked backwards from what we wanted. We had so much fun. We had all its ups and downs, but it was one of the most amazing nights that we still, I still love. Our pictures are beautiful and amazing. And so we're married for nine years, and we're spending it together in Cambodia.

Brad Crowell 1:56

I know it's exciting. In fact, I think we've

Lesley Logan 1:58

Usually we're like, flying. Oh, are we missing, one year we flew, and so the day we missed on the calendar was our anniversary day. So it's just very rare that we're either together or that it exists, because we're.

Brad Crowell 1:59

Yes, I was literally just checking my calendar to be like, is it our anniversary, though?

Lesley Logan 2:16

It is.

Brad Crowell 2:17

It definitely is.

Lesley Logan 2:17

It is. My grandparents would fight around their anniversary, if it was like November 2nd or November 3rd. And they fought forever. They fought for as long as my dad was alive, so I don't know, like 50-something years, right? My dad's still alive, but they're dead. Anyways, when my grandfather died, so yeah, my dad was in his 40s, 50s, late 40s, late 50s. My grandfather died. My grandmother took his wedding ring off, right? They gave it to him, and the fucking anniversary date is in the ring, engraved, and she was right the whole time. And he knew he had it in his ring. He knew what day it was. Anyways. So clearly, we're in Cambodia because we have a retreat, and you can join us in February. It's not too late. In fact, this is the best time to snag your spot, because it's the best time to even look at flights and everything.

Brad Crowell 3:05

But on this day, you said, already, we got married in a hardware store. It was called The Loft at Liz's. I think it still is there. It's in Los Angeles.

Lesley Logan 3:14

Very famous hardware store.

Brad Crowell 3:15

Yeah, we had our wedding venue change on us last minute, and it turns out they have an art gallery upstairs in the back, and in there they also have a kitchen. And so it was actually even better than where we thought we wanted to get married initially, because we had all of our friends help us put the wedding on. So the chef was my friend, the photographer was Lesley's friend, the band was my friend.

Lesley Logan 3:38

And also the kitchen was in the dancing area. So, like, the chef was part of the event. He wasn't like tucked away.

Brad Crowell 3:39

He wasn't in the back room somewhere, like, slaving away, you know, he was part of the party and that made it even more fun. It was really lovely. So yeah, it was a super fun day.

Lesley Logan 3:55

We only had 75 people in this wedding and we knew everyone but my hairdresser's fiance and it was so funny, because we made everybody wear black and white, and we wore the color, and you were walking around in color, getting ready for the wedding. You were ready for the wedding, right? And walking around. And I was hidden away, and he said to his fiance, now wife, but he said, like, that guy's wearing colors, like, that's the groom.

Brad Crowell 4:18

That's the only one that we didn't know. You know what's really I was also laughing about this the other night, so we decided to do the after the party party at a bar right next door to the venue.

Lesley Logan 4:30

This is hilarious.

Brad Crowell 4:30

That I had been to, I don't know, a few times, like twice, three times. And I called them and I said, hey guys, this is Brad, my wife and I are going to get married. We want to come have our after party at your place. And they were like, that is so cool. We are so excited. We can't wait. It's gonna be amazing. I was like, great, all right, so we booked this whole thing, and they're like, you know what? We're even gonna do, champagne. It's gonna be so fun. And then, you know, a couple months go by and I call them, like, a month before the wedding, just to confirm everything, to lock it in, to triple check. Hey. Just to make sure we got a place sectioned off for us. And this, this other person answers the phone, and she said, we are so excited that you're coming. We love you. And I was like, you do? I was like, that's kind of weird. I've only been there a few times, but I'm so excited too. That's amazing.

Lesley Logan 5:14

And also, we even said to ourselves, it's so weird. They didn't want a credit card.

Brad Crowell 5:18

Yeah, they didn't ask for anything.

Lesley Logan 5:19

They didn't ask for like, quantity of people.

Brad Crowell 5:21

They were just like, love it. You guys come party here, right? So, so, okay, so we, we have our wedding, then we have our reception up in the art gallery, and then the night's closing down, and I'm like, anyone who wants to hang we're all gonna go right next door to this bar. And we show up at the bar, and I said, hey guys, I'm Brad, and I'm here with our wedding party. And there's 15 people piling in the door, and they're like, what? But what? It turns out, there was another fucking dude named Brad getting married on the exact same night who was a regular at that bar, and he and his new wife were also bringing the after party, and we both showed up at the same exact time.

Lesley Logan 6:02

Yes, so they gave us. They did give us some champagne.

Brad Crowell 6:05

They still did. (inaudible)

Lesley Logan 6:08

We didn't have a table, we didn't have a section, but, like, it's okay. It was really a lot of fun.

Brad Crowell 6:13

It was so funny and they definitely accommodated us. It was, made the miscommunication make more sense at that point.

Lesley Logan 6:19

Do you have any, do you have any more things about this day before I roll back into.

Brad Crowell 6:23

No, let's keep going.

Lesley Logan 6:24

So, so we are in Cambodia. You can join us in Cambodia. There's room in the February retreat right now. So you want to go to crowsnestretreats.com we're going right after the Lunar New Year, so which is going to be really great.

Brad Crowell 6:36

Oh it's gonna be amazing.

Lesley Logan 6:36

Because the stuff from celebration, it's still going to be up, and it's just what they do is so beautiful. The sunrises of February are amazing. And so we hope you join us, crowsnestretreats.com.

Brad Crowell 6:46

You should absolutely join us. February is going to be a great group, and it's gonna, it's a beautiful time of year. Yeah, next up.

Lesley Logan 6:52

I'm gonna be going to L.A. when we get back. First, I actually have a little trip to Arizona, and then I'm going to be going to L.A. when we get back, and I'm going to be doing the photo shoot for the accessories deck. So you want to get on the wait list for that, because only those on the wait list get the presale price. Yes, you have to wait after you buy it, wait, but you get the best price on a new deck. And here's what you need to know about the waitlist. When I see that more and more people are on the waitlist, it's kind of like, like, happiness for Tinker Bell. Like, you know what I mean? Like, think happy thoughts for Tinker Bell, because there are times when I'm like, I'm so excited about this deck, and then there are times like, this deck is so much work, and so your.

Brad Crowell 6:52

Think of a wonderful thing.

Lesley Logan 7:30

Yeah, helps me fly, really is what it helps me do. So get on the waitlist at opc.me/flashcardwaitlist, we are making sure that so many of these accessories are things you either have at home or you can make at home. So on the YouTube channel, we've already made a two by four, we've made a sandbag, we made a toe corrector. We're going to work on the push-up devices. I have more research to do on that, but right now, I think you'd only have to do a Ped-O-Pul and then a (inaudible), and a foot corrector.

Brad Crowell 8:02

Sounds amazing.

Lesley Logan 8:03

There's the Breath-a-Cizer as well. It's one card, guys. So you could always skip that one. It's still good. Also, Brad is still offering his amazing webinar.

Brad Crowell 8:03

That's right.

Lesley Logan 8:03

It's the Accelerator. Tell them all about it.

Brad Crowell 8:08

Yeah, if you are running a small fitness business, up to, like, a million dollars, you should come join us at the Pilates Studio Growth Accelerator that I've been hosting. Go to prfit.biz/accelerator if you're feeling stuck at all with your money, or getting new clients, or you're just not sure how to grow, move forward, any of those things, you could be about to be a teacher, a brand new teacher. You could have a home studio. You could be running a boutique studio. Any of those different roles, this is applicable for you. I want you to come join me. It's totally free. prfit.biz/accelerator. That's profit without the O, prfit.biz/accelerator.

Lesley Logan 8:58

And then when all of this is going on, we're half-stop winter tour.

Brad Crowell 9:02

That's right.

Lesley Logan 9:03

We, it's the biggest tour we've ever done.

Brad Crowell 9:05

Yeah, it's quite an undertaking. It's going to be 8200 miles. We're looking at 23 locations over 35 days, I think, like that. Wow. I'm very excited.

Lesley Logan 9:18

It's a long time for me to be out of my routines. I'm just going to say it here. So we will be bringing some equipment on this shindig because I'm going to need it.

Brad Crowell 9:27

Yeah, well, not only that, we're giving ourselves more days off in between. You know, this summer tour that we did was nine days in a row of teaching, plus we had the week before of like work, so we really didn't do ourselves any favors on that. This we're going to be a lot more intentional. We're going to take a day off here, a day off there, all throughout, so that we have a little bit of a breather and we get to explore different parts of the country a little bit more and enjoy ourselves. It's going to be amazing. Yeah, we can't wait. Yeah, you should come join us. Go to opc.me/tour, opc.me/tour.

Lesley Logan 9:56

All right, we're about to get into Erin's amazingness, her authenticness, but before that we have an audience question.

Brad Crowell 10:01

Yeah, we do. This is a cool one from YouTube. Sherryhenefin535 asks, hey I would like to make a Pedi Pole. Hope you have some ideas for this! I made my Gondola and Reformer poles from maple and gift to my teacher training students when they test out.

Lesley Logan 10:17

Yeah, isn't that cool? So we actually showed how easy it is to make those. I mean, maple, so nice, that we just took whatever wood they sell.

Brad Crowell 10:24

Yeah, we just got pine from the store. Wasn't anything fancy, although you could lacquer the pine and it would make it cool. You could paint it.

Lesley Logan 10:30

You could also paint it. Mindy painted me a pole. Yeah, so cute. It's OPC colors. I love it so much.

Brad Crowell 10:35

But Maple is fancy.

Lesley Logan 10:36

So here's the deal about that. It's actually not that difficult to make but, but here's why, I wouldn't suggest you make it. The length of the pole you need to get that if you don't have some sort of like pole, what would you call a pole store, like a lumber store, like.

Brad Crowell 10:58

A plumbing store, a hardware store.

Lesley Logan 10:59

A plumbing store. But the length you need and the, it's not that thick, it's on purpose it's not that thick. So one of our eLevate grads.

Brad Crowell 11:07

I bet you could call around and find a spot.

Lesley Logan 11:09

So one of our eLevate grads Pilates (inaudible). So we know how detail-oriented this one is.

Brad Crowell 11:15

Very much so.

Lesley Logan 11:15

And how she's a project manager, so she can make anything happen. And she was going to make one, and after all the research they were going to do, they bought one instead, because to get the pole that you need, to ship that pole costs almost as much as a new Pedi Pole.

Brad Crowell 11:34

Come on, really?

Lesley Logan 11:36

So unless you live somewhere where this particular type of pole exists in the diameter, the right diameter, at the right length. It's not you can, like, attach two poles together. It's gonna be one long pole. So the shipping on one long pole is the problem.

Brad Crowell 11:50

I see.

Lesley Logan 11:50

And so it's not that expensive to buy. I think Contrology's is, I want to say it was like, I don't know, you could look it up. I felt like it was, like, five or 600 bucks. It's not the most expensive thing I've ever purchased in my life. Obviously, it might be more now, since cost of metal has gone up, but you'll have to order the springs from someone. And here's what I will tell you, Contrology will not sell you the Ped-O-Pul springs if you don't have a Ped-O-Pul.

Brad Crowell 12:17

Yeah, it's just under 600 bucks.

Lesley Logan 12:19

Yeah. So Contrology won't sell you. And by the way, during Black Friday Cyber Monday, which is coming up, they have a free shipping typically don't quote me, because I didn't tell them it's coming, but it's typically there every Black Friday Cyber Monday.

Brad Crowell 12:30

And then.

Lesley Logan 12:31

So you could use my discount.

Brad Crowell 12:32

That's right.

Lesley Logan 12:33

Get a little little off, save on the shipping, and then you just screw it in and you're done. So it's actually.

Brad Crowell 12:37

If you want us to introduce you to them so you can get that discount. Just ping us and we'll happily make an email intro for you.

Lesley Logan 12:42

Yeah, it's super easy. It's, our person is so nice that we'll take care of you. But here's the deal, if you live in some sort of metal yard, like you're in a famous area that's got poles, by all means, but what I will say is, again, it's gonna be very difficult to buy the Contrology Ped-O-Pul springs, because last time my friend who tried to make one that was shorter, because she's super short. So she made a shorter one that's like, the dimensions would have been like, you know, she tried to make it as close to what it was, but her ceilings are also low. She could not order the Ped-O-Pul springs from Contrology. She had to go through another company.

Brad Crowell 13:17

That's annoying.

Lesley Logan 13:18

And it's really annoying because other companies suck at customer service. So, Sherryhenefin535, there's a lot of things you can make, and there's some things that it's just probably cheaper based on how much time it's going to take you to hunt all these materials down. Just buy it.

Brad Crowell 13:35

I love it. Awesome. All right. Well, if you're ready to get into what Erin Hatzikostas said, stick around. We'll be right back.

Brad Crowell 13:44

All right. Now let's talk about Erin Hatzikostas. Erin is a former corporate CEO turned entrepreneur, speaker and author of the books You Do You(ish) and The 50% Rule. She co-hosts the podcast, b Cause, that's B space C-A-U-S-E, b Cause Work Doesn’t Have to Suck. That's the name of the pod. I love it. Erin is dedicated to helping leaders and organizations foster environments where authenticity is recognized and incentivized. I just really enjoyed her vibe.

Lesley Logan 14:13

She's so fun. She's really a lot of fun. I saw her speak at She Who Wins, and even though, like, I could have had all these connections with her, Jessica Papineau is how I got introduced to her.

Brad Crowell 14:24

Come on.

Lesley Logan 14:25

Yeah. And then we did a coffee date, and we had way too much fun chatting back and forth.

Brad Crowell 14:28

Yeah, she was here in town, right?

Lesley Logan 14:29

And that, well, then, then I booked her on the pod, but before I interviewed her, she did come into town and I took an Uber, and we went to Superfriko, which is a bizarre restaurant to go to with a brand new friend. So, like, this weird, not a minion, not a penguin, but some sort of, like Monsters Inc. came out with a big lizo butt, and it like moves one butt cheek than the other. She got a kick out of it. Anyways, we talked a lot about authentic leadership and like that it doesn't happen overnight. And if you're like, I'm not, I don't know a leader, like we all are leaders of some kind. But let's just take just replace authentic leadership with be it till you see it. Be it till you see it doesn't happen overnight. You start and this is what she said about authentic leadership. You start with little experiments, and you observe more than you normally would. So if you normally just send out emails to people, and you don't really like, do a check in, like, oh, do we have a response rate on that? Did anyone actually write back in? You would actually do a little experiment, and then you would actually go, be more observant of that thing, just to see how it goes. And I love the word experiment, because we're not trying to be perfect here. You're just trying to see how this works. And it is a muscle. It's like, going to take it to the gym, which means you don't grab the big weights right up at once. You're going to grab little ones and you're going to you're going to work with that. So she also said you have to unlearn and you have to do tangible experiments to start collecting that quote, unquote data. So this is hard for us sometimes, too, because we're like, this is how it usually goes. Whenever we do something like, it usually just like, does this thing, and when something doesn't, like, hit it out of the ballpark right away. You have to, like, unlearn your expectation that things work out, and you have to focus on tangible experiments that you can actually go well, what worked there? And we've talked about this with agency members, like, reflecting on the things that you do, what actually happened? How many people did you present that information to? How many people bought like you have to go off of data, not feelings, and because it's really hard when you're stepping out of your comfort zone and you're trying to be more authentic, or trying to be it till you see it, it's easy to go off of vibes. And really you should be going off of the data.

Brad Crowell 16:37

That's a really good point at the end. It just throws my example out the window, but.

Lesley Logan 16:40

The vibes?

Brad Crowell 16:41

Yeah, well, I was, I was thinking, I guess that's fair. So we got ourselves a cold plunge, right? And I haven't, like, really thought about it in the the way that we just described about data and vibes, but what I did notice is that we've now had it for, I don't know, four months, maybe every time I'm home, every day that I'm home, I've been using it. And what I noticed it took until this past week for me to just get all the way in right away. Like, just do it, get in bed.

Lesley Logan 17:12

What were you doing before?

Brad Crowell 17:13

I would stand in it and then sit and then lean back. Now, it's almost like, if I could freaking cannonball into that thing, I would do it, because it's almost like I'm in before I'm even cold, and then I'm cold and I'm cold all around my body at the same time. Then if I, like, sit my butt in first, and I'm like, it's cold, and then lean back, and then I'm like, you know? And so, like, this past week, what I've been doing.

Lesley Logan 17:36

I haven't watched how you get in because I do step in, sit down pretty quickly, and then I lower myself back, and it's still lowering myself back that takes my breath away.

Brad Crowell 17:46

Of course, that's what I mean. So.

Lesley Logan 17:48

It feels like, it feels like the breath is literally being sucked out of my body, like I could watch it, like, there it goes.

Brad Crowell 17:56

So anyway, we're talking about data, and I've now done this three days, three mornings in a row where I just like, okay, here we go. I actually put my hands down on the sides first, and then I just scoops and I'm in. And I noticed that it's easier to get in that way, because there's still like, I know how much I feel good after doing it. I know all that stuff, you know, but there's still that moment of hesitation, of like, do I really want to do this today? It's gonna be cold and then I just do it.

Lesley Logan 18:21

Oh, yeah, I can't even, here's the thing, like, just idea of wasting a day with not using it is, like, just outside of who I am.

Brad Crowell 18:25

Well, the other day I was, I don't remember, I was outside.

Lesley Logan 18:32

Are you talking about unlearning and then, like?

Brad Crowell 18:34

I was talking about data collection, like, yeah, that's how this somehow ties in with what.

Lesley Logan 18:38

Okay, I'm just trying to bring it back.

Brad Crowell 18:40

The data collection is that it took me this long to collect that data. We've been doing it every day for four months, and I finally just had this revelation now, you know, like yesterday, I was like, oh, okay, this is definitely a better way to do it. So, you know, sometimes it takes some time, but I think being analytical about that will also help you realize.

Lesley Logan 19:02

Yeah, I'm in.

Brad Crowell 19:03

Quote-unquote data. Love it all right. She said we have this big idea about authenticity, but we get paralyzed because we think we have to do it all at once. And I think it's a little, little out of context here, because we don't really have the rest of the conversation, but when we think about it's like, compare ourselves to other people who we think, oh, wow, they're so authentic, and they're authentic in all these amazing ways. And that is what can become overwhelming, because we're like, well, maybe I have to be just like them, being authentic in all of these ways that I, that I look up to that person and think that they're cool and awesome and whatever, and, you know, or inspirational and all that stuff. And I really, like, she kind of rattled off a whole list of these. What are they? Alliterations, alliterations. And she said there's two that specifically she mentioned, called the perfection pain, or the pioneer paralysis, which happens when people feel overwhelmed by these big ideas. And she had, like, a bunch more. There's a couple that (inaudible).

Lesley Logan 19:10

Yes, they're all in her You Do You(ish) book and they're so good. You guys, I got an advanced copy, sort of, not physical. I got it like a secret. No, this is not it. This is her first book, Brad, no, that's You Do You(ish).

Brad Crowell 19:57

That's what you said.

Lesley Logan 19:59

Yeah. But I actually know this.

Brad Crowell 20:02

The new one is called 50%, The 50% Rule.

Lesley Logan 20:14

Yes and what you're quoting is from The 50% Rule. It's in the first chapter I think and I got to read, or at least the first part, and I got to read it while it was, like, going through. Anyways, I'm just bragging a little bit. It's so there's so many, and I was like, oh, because I like, I like those alliterations, because, just like, I like The Big Leap where I'm like, oh, I'm upper limiting myself right there I can go, oh, I'm pioneering paralysis right now. Like, I love it.

Brad Crowell 20:39

They're really cool, really helpful. And I think it is, you know, high level. The idea is that we should take one step at a time, at a damn time, one step at a damn time. Because when you see someone who we look at and go, oh my gosh, that person is like, they're clearly genuinely being themselves. They didn't just start doing that all at once, one day at a time. They've been doing these things over many, many years. And so if we feel like I have to be authentic like them, first off, that's funny, ironic, but also too, it can be paralyzing. It can lead to that inaction of overwhelm, of like, the perfectionist, of like, you know what I mean. So I thought it was cool. You don't have to try to figure it out all at once, just one step at a time, so.

Lesley Logan 21:23

Yeah. I can't wait to get the actual copy, the printed copy of the book.

Brad Crowell 21:27

Well, show us this one more time. What are we looking (inaudible).

Lesley Logan 21:29

This is You Do You(ish).

Brad Crowell 21:30

You Do You(ish).

Lesley Logan 21:31

And it is, Unleash Your Authentic Superpowers to Get the Career of your dreams. And I heard her speak a little bit about this, and I really like it. Anyways, I think sometimes we try to be so perfect, we're not even being ourselves. So if you're just like -ish yourself, like, probably I'm more authentic than you. And then The 50% Rule, we'll get into, I don't want to give it away, because it's in my Be It Action Items, so.

Brad Crowell 21:51

Okay. All right, all right. Well, stick around for that tantalizing, Be It Action Item teaser. We'll be right back.

Brad Crowell 21:58

Okay. So finally, y'all know what time it is. It is time for those, be it action items. Say it with me, y'all. What bold, executable, intrinsic or targeted action items can we take away from your convo with Erin Hatzikostas? I'm gonna jump in first. She said, nothing you're gonna do is like anybody else. And y'all know how much we agree with this and love this. Lesley says it all the time. You're the only one that can do what you do the way that you do it. What Erin was talking about, she said, for those managing larger teams or complex projects, Erin introduced this idea of it's called an Innovation Framework, and it breaks down the 50% Rule. It is six steps. In your convo, she actually only mentioned one of those six, which is, you gotta go get the book. But she talked about intent. She said she believes it is the most powerful of the six. When trying to do something, strip away the how or the why, just think about the intention. Why are we doing this or the intent of doing this. Ask yourself, what are you really trying to achieve here? I thought this was cool. I think that it's going to make more sense to go with the other five parts as well. And of the six, I bet it is the most powerful. But I'm, I'm unaware of what the rest of them are just yet. But I think this is important, you know, why are we doing something? How are we doing something? We get stuck in those things. And I think, like, intent and why, kind of are parallel, so.

Lesley Logan 23:16

Or -ish, but also, like, sometimes just the why you get stuck on that. So what's the intention? What's the like outcome that you desire to have? Then you could often ask yourself, why do I want to have that outcome? You know what I mean? Because maybe the why you do everything you do is to make sure no one's homeless, right? But what you're doing actually is providing a fundraiser, and you have all these things you're trying to get and all this stuff. And so it's like your intent of that fundraiser is to raise money, because your why is this? So I think I like intent, because it actually whittles it down, and you can kind of take away the pressure and just go, what the fuck am I doing here?

Brad Crowell 23:57

What are we doing here people? What are we doing here people? And so I think this helps too with leading a team. I just really appreciated her talking about her celebrating with her team as they were achieving milestones in their goals, and when she finally did decide to step away, her team said we're gonna miss your authenticity. So that's pretty cool. Well, what about you?

Lesley Logan 24:19

Well, she talked a little bit about The 50% Rule, which I think is important to talk about here, because it's really easy to consider, like, oh, maybe it means, like, doing 50% of something. And then there's the cynic who can go, well, that's just half-assing it. It's like, that's not it at all. She's like, anytime someone tells you about something new and something you can do in your life, whether it is a fitness coach or a business coach or a, like all these things, they'll go, here are the five things you gotta do to have X in your life. She is suggesting that you actually look at it and take only 50% of it and then curate the other 50%. For example, I've talked about this a couple of times on the pod. I really like Mindy Powell's idea of fasting. I know it's really helpful for people with gut issues. Now she's got a 30-day thing, especially if you're a female with a cycle, there's like, on this day you can fast 15 hours. On this day you could fast 13 hours. I'm like, it's complicated, okay, and unless I'm gonna print this fucking thing out. So what I did is I was just like, okay, what's my goal here? And what can I take from this information, and what am I going to add myself? And so what I could take from it is, like on every day of my cycle, I could fast for 13 hours. Doesn't matter where I'm at. So right now I'm doing 13 hours. And the other part of the thing that I saw of hers is, first two weeks my cycle heavy on the protein. Second two weeks, enjoy the carbs. And so I have taken 50% of her stuff and like, I can do this, and the other 50% I am curating and coming up with my own way so it fits with my lifestyle. And that is way better than if I had printed the thing out and was like, well, today I have to, I could go to 17, so I should go, like it make it just makes us not fun, and it doesn't bring our authenticity to it.

Brad Crowell 26:02

Right. Yeah, I think it's great. I think also she started to see the 50% Rule everywhere she was talking about as she was writing the book, where she saw people who embraced the idea and then made a shift with whatever they had learned, and that actually made it more authentic to themselves anyway.

Lesley Logan 26:21

Yeah. Because also, like, this is something like, when we coach people on too, they're like, well, you said X, Y and Z, and I said well, I said that. And I also said, take one step at a time and you are trying to take 20 steps and do it exactly right. Like, yep, it's gonna be different for everyone. There isn't. There's not a single business coach out there, fitness trainer, anything, who's gonna be like, this template will always work for you. Yeah. So if you can take the intention behind it and the goal and understand like the concepts, and then, how do you work? How do you operate? I'm someone who can get a little bit a little obsessed about things. So in order to not get obsessed, I was like, what's the bare minimum? Got it, you know, because, like, that's going to allow me to stay myself.

Brad Crowell 27:06

Fifty-percented.

Lesley Logan 27:07

Yeah, fifty-percented. So I just think it's a really, really great. I think it's really, it's a good way for the perfectionist to get out of the pain. I think it's one of the options.

Brad Crowell 27:16

I think that's the thing too. This really fits with what we were talking about earlier, about trying to do all the things at once. You know, when you give yourself permission to not do 100% but to start at 50% it doesn't seem so overwhelming. Suddenly, you're not like in that what does she say? Paralysis,

Lesley Logan 27:36

Pioneer paralysis.

Brad Crowell 27:38

Yeah. Pioneer paralysis or that perfection pain, you're able to work your way through it.

Lesley Logan 27:42

Yeah. So you guys, go get her fucking book.

Brad Crowell 27:45

Yeah, do it.

Lesley Logan 27:45

Go get The 50% Rule. It's on sale now.

Brad Crowell 27:48

Then tell her that we sent you. DM her.

Lesley Logan 27:50

Yes, and also, here's another thing you can do. You can DM her and say, I left you a review after I bought the book.

Brad Crowell 27:57

Yeah, she was just so great.

Lesley Logan 27:58

Because that is currency right there, and she's a cool chick, and we want this book to get out because it actually, I think it's helped a lot of people out there.

Brad Crowell 28:06

Yeah, Erin Hatzikostas.

Lesley Logan 28:08

Yes. So my loves, how are you going to use these tips in your life? We want to know. Tag Erin. Tag The Be It Pod. Share this with a friend who needs to 50% you know, here and there, and until next time, Be It Till You See It.

Brad Crowell 28:20

Bye for now.

Lesley Logan 28:22

That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod.

Brad Crowell 29:05

It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell.

Lesley Logan 29:10

It is transcribed, produced and edited by the epic team at Disenyo.co.

Brad Crowell 29:14

Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi.

Lesley Logan 29:21

Special thanks to Melissa Solomon for creating our visuals.

Brad Crowell 29:24

Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time.

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